5 Quick Marketing Wins For Your Small Business
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Let’s break down 5 quick marketing wins to set your business up for success.


How Are Consumers Using Direct Mail? -- 2023 Valpak Survey Results
How are your potential customers making use of direct mail coupons? The results are in!

Medical Marketing | How to Advertise Your Healthcare Practice
How can you reach more potential patients while maximizing your return on investment?

Debunking Common Misconceptions About Coupon Marketing Strategies
Here are the top 5 misconceptions about marketing with discount coupons.

Valpak PlusOne - Fully Addressed Stand-Alone Postcards
Valpak has partnered with the U.S. Postal Service* to bring small businesses an affordable stand-alone postcard that targets homeowners....

How To Get More Positive Online Reviews (And Deal With The Negative)
Shoot for the 5-star rating. While you can’t please everyone, online reputation management matters in acquiring new customers.

10 Uses For A QR Code That Give Your Business a Competitive Edge
Here's 10 ways you can use QR codes to give your business a competitive edge, reinvigorate your advertising and provide convenience.

Customer Retention With Direct Mail
While new customers are important to your business, there’s more value in focusing on your current customers than attracting new ones.

Who Is The Valpak Customer?
While there’s nothing average about our consumers, demographic and purchase power insights tell us who she is. Yes, she. Get to know her.

How To Manage Your Business's Online Reputation
Managing your online reputation is no longer optional; it’s critical. But how do you do it exactly?

The Best Direct Mail Offers For Your Business
How can your business stay competitive? It starts with having an offer that gives consumers a reason to try your business. Valpak knows that

Small Business Guide to Building an Effective Marketing Strategy
The best marketing doesn’t have to be clever, creative or funny. It just has to be effective. Use this guide to develop a marketing...

How to Choose the Best ValPak Advertising For Your Local Business
New business owners and established small businesses alike can benefit from advertising with Valpak direct marketing. Whether you’re...


How To Cut Costs With Marketing
Anyone who has been to the grocery store recently can tell you the cost of just about everything is skyrocketing! As a small business...


Diversify Your Marketing In 2023
Imagine going to your financial advisor and they tell you “we’re putting all your money into one stock.” You’d be Googling “financial...
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